Case ID: 395027
Solution ID: 17345
Words: 1351
Price $ 45

MicroFridge Case Solution

Case Solution

Robert Bennett, who has a Master's degree in designing, needs to adventure his thought to join an icebox, cooler, and 500-watt microwave into a 87-pound, 4-foot-high apparatus to offer to students. Bennett must choose which markets to serve, which contenders he must battle with, with whom to work together, and what center abilities to fabricate.

Excel Calculations

Questions Covered

Introduction & Problem Identification

Strategic Alternative 1

Strategic Alternative 2

Strategic Alternative 3

Recommended Action Plan